Hello, I’m Sera. Welcome to my candy blog.
In case you haven’t guessed, I’m head-over-heels in love with confectionaries. It all started with my unusually large sweet-tooth, paired with an adventurous palate, and a need to document it all.
If you ever have any suggestions, ideas (or both!) I’m always open to them. You can reach me at: sera (at) thecandyenthusiast.com
NOTE: Please, please, please do not take any of the photos on this site. I spent a lot of time and energy taking the photos myself and I wish for them to remain original to the blog. Thank you.
My goal as The Candy Enthusiast is to try everything once so you don’t have to. I think that’s pretty sweet, don’t you?
Happy Fourth of July 2011 everyone! Here’s some candy “red, white and blue”!
I decided this morsel of candy news was more sweet than a picture today. The GooGoo Cluster, the famed first combination candy bar in the US, is going through a re-formulation and update. You can read the full article here! It’s interesting to me how a “classic” candy like this is getting an update. Many people seek it out for the nostalgia factor, which I think some fear will disappear with the changes. Other classic candies, like Snickers, has gone through changes over the year is still a beloved favorite. I am familiar with the “old” formula (which is pictured above) and I hope to find some of these new GooGoo clusters and give them a try.
I wanted to share this really cool article from Eater.com that shows how the Mast Brothers, a pair of chocolatiers in Brooklyn, NY make their chocolate. So why not head on over and check out this video. It’s a fun watch!
Wow, can you believe it’s already been a year? I sure can’t!
I want to thank all my readers, whether they’ve stopped by just for a glance to those who regularly check back everyday. This blog is all for you. 
I’ve been thinking for some time and I am going to change things around here a little bit. I’m going to start posting on Mondays, Wednesdays and Fridays from now on. I need to start making room for other things in my life, and it’s gotten to a point that even though I love writing here on TCE, I feel a need to cut back a little to make room for new shifts in priorities off the internet.
As always I’m open to your suggestions, comments, and stories. You can email me at sera(at)thecandyenthusiast.com
Thank you again. Here’s to another successful year full of sweet things!
