I only just discovered the existence of these new Limited Edition M&Ms released for the new Transformer’s movie on Tuesday. Mars had only announced them on Monday, so I guess I’m faster on the pickup than I thought. I wistfully pondered when I’d ever find them, as my area doesn’t get many first releases of candy and they show up a month or two later than everyone else. So imagine my utter delight when I find these in an display while grocery shopping that very evening. Luck was surely smiling upon me.
The bag is a little busy. It has a gray iron base with two versions of Mecha (or should I say Transformer?) Orange, who looks very nervous despite the fact that’s he’s now a killer robot. The M&M’s name is still the most prominent feature on the bag and the flavor is brightly listed above it. I kept re-reading the flavor title though: Strawberried Peanut Butter? It sounded very odd to me, I would have never guessed that sort of flavor combination in an M&M, it seems a little out of the box to me. Kudos to Mars for trying something so unique.
The size of these M&Ms are large, like the crispy and the peanut butter varieties. They come in three colors that fit the Transformer’s palate: red, brown and yellow with red flecks. They look similar to the Wildly Cherry M&Ms and the Limited Editions Indiana Jones IV version from last year. They smell lightly fruity, which is a little strange, yet inviting. It’s a little like how Skittles smell, but it’s much milder here.
Curious to see what’s makes up these M&Ms, I bit one in half to see the innards. As I suspected it’s made up of a candy shell, chocolate, then a peanut butter center. They break very easily in my mouth and are somewhat soft, not as crunchy as the other varieties of M&Ms.
The first thing you taste is a hit of strawberry flavor. It’s light, fruity, and pleasantly not artificial (like many found the Wildly Cherry M&Ms to be). Next you get the sweetness from the chocolate, followed by the nicely roasted and salty flavor of the peanut butter center. I’m guessing that the flavor of the strawberry is in the candy shell, since once I chew it and dissolve it, all I get are chocolate peanut butter flavors. The strawberry flavor doesn’t mix too much with the peanut butter center either. It tends to disappear before you get to it, at least that’s how it tastes when I eat them. I find that the flavor grows on me as I keep tasting more and more of them.
These are a little strange at first, until your taste buds and head recognize the flavor combo. That’s right, it tastes of a peanut butter and jelly sandwich in M&M form. It’s good, but not anything classic in my mind. Now I just gotta keep my eyes peeled for the Snickers Nougabot Bar!
Rating: Will Eat Again
Links M&Ms Website